Content and design go hand-in-hand.
Employee Training Documentation
Writing Type: Technical, Training
Audience: Internal employees and managers
Voice: Professional, Trustworthy, Approachable
This is detailed documentation I wrote to supplement live cybersecurity training. It was designed to be used as a go-to manual for new hires, managers, or front-line employees requiring supplemental information between live training sessions.
Infographic: “Getting to the bottom of phishing”
Writing Type: Technical, Short Form
Audience: Internal employees and managers
Voice: Informed, Trustworthy, Compelling
This is an infographic made for use in e-mails or other digital environments, such as an employee intranet, as an ongoing cybersecurity training tool. It aims to consolidate more detailed training documentation into an approachable format for quick review and reference.
E-mail Marketing & Communications: Member Newsletter
Writing Type: Marketing, Creative
Audience: Organization members and supporters
Voice: Familiar, Playful, Motivational
These are copy selections from several e-mail marketing campaigns for a membership-based sports organization. Objectives include new merchandise sales, event awareness, and member engagement.
Blog Post: “Our Pantries, Ourselves”
Writing Type: Blog
Audience: Cultural explorers
Voice: Thoughtful, Personal, Cerebral
I wrote this blog post as part of a mission-driven effort to engage audiences with stories relevant to a multicultural community, with special focus on Asian and Asian-American issues. The blog was associated with a rebranding effort to align agency programming with social and cultural awareness.